Experiences guests remember. Partnerships that grow your business.
HOSPITALITY CONSULTANT · HONG KONG
A hospitality consultancy for brands that want to be remembered.
ABOUT SPARKLESLAB
SparklesLab is a Hong Kong–based hospitality consultancy. We design customer experiences, build brand partnerships and create events for hotels, retail brands, venues, travel companies and agencies across Asia and Europe.
Founded by EHL graduate Sophie Bron, formerly of Rosewood Hong Kong and The Ritz-Carlton Reserve, SparklesLab brings luxury hospitality standards to every project, in English and in French.
SPARKLESLAB CLIENTS
OUR FOUNDER’S EXPERIENCE BEFORE SPARKLESLAB
What we do
Customer experience design
We map your customer journey, find the moments that matter, and turn them into signature “wow” experiences that will amaze your guests.
Brand partnerships
We find the right partners to enhance your services, create guest experiences and strengthen your brand, from the first introduction to a lasting collaboration.
Events
Corporate dinners, brand launches, VIP evenings and group programmes, managed from the first idea to the last guest leaving.
Hospitality project management
We take your hospitality project from idea to launch, managing scope, suppliers and budget, so it’s delivered on time with the guest experience at its heart.
Recent work
Wellness Suite, Singapore Yachting Festival
A superyacht turned into the festival's first-ever Wellness Suite for Teiah Hospitality: five wellness zones and 240 guests over four days.
SINGAPORE 2026
FIA Partners' Programme
A superyacht turned into the festival's first-ever Wellness Suite for Teiah Hospitality: five wellness zones and 240 guests over four days.
MACAU & HONG KONG 2025 & 2026
Chopard × SwissCham Singapore
A superyacht turned into the festival's first-ever Wellness Suite for Teiah Hospitality: five wellness zones and 240 guests over four days.
SINGAPORE 2023
Who we work with
Hotels and resorts
Packages, partnerships and signature guest moments that lift reviews, repeat stays and room revenue.
Restaurants and bars
Concept refreshes, collaborations and events that turn first visits into regulars.
Retail and luxury brands
Pop-ups, client evenings and in-store experiences that bring your best customers back.
PR and events agencies
An experienced freelance producer for your clients' events, working under your brand when you need it.
Event venues
New event formats and partner programmes that fill quiet dates in your calendar.
Travel and tourism companies
Curated itineraries and group programmes in Hong Kong, Macau and across Asia.
How we work together
Intro call
20 minutes, free. You tell us what you're trying to achieve.
1
Proposal
Within a week, you receive ideas, scope, timeline and budget.
2
Delivery
We run the project end to end with your team and suppliers.
3
Results
20 minutes, free. You tell us what you're trying to achieve.
4
Have a project in mind?
